The week in review with Two Chaps – Many Cultures Hard to believe that our new live video format has already seen three weeks worth of broadcast. Two Chaps – Many Cultures has been very well received within our community and a wider audience. During the daily live sessions from July 20 to 24, the two chaps (Brett and Christian) and …
Talking About Cultures – live online
Necessity is the mother of invention. In times of social contact restrictions and work from home the way we present our work has been changing. In our case we would like to think the Covid-19 pandemic has made us more creative. One of the avenues we use to reach our clients and our own industry is through live content. For …
Tim Mahoney’s Success Recipe for Working Across Cultures? “Human Stories, Simply Told”
The automotive marketing maven tells his cross-cultural tales of selling Porsches, Chevys, Subarus, and VWs around the globe Selling a product requires understanding the needs and desires of your potential customer. You need to recognize what problems customer have and how your product can be a solution to that problem. Sales and Marketing are professional tasks that are difficult enough …
“Chinese bastards”: What we can learn from Daimler’s cross-cultural incident
When emotions hit a high, intelligence drops to a low Whether we like it or not: Sometimes people lose their temper and act out against others. And it is usually not a pretty picture. When this happens to company leaders on foreign assignment it can create a ripple effect with far greater reach than the untamed emotional release itself. In 2016 a cross-cultural incident …